Articles

3 Ways biotech companies can leverage LinkedIn for growth

In recent years, businesses in industries like life sciences and biotech have embraced digital communication. This has led to hybrid work environments, virtual conferences, and the recognition of social media as a valuable tool. Scientists and investors more actively participate in social media platforms, especially LinkedIn, making it crucial for

Read More
blue and pink baubles

2023: A year of success and growth in biotech with our clients

2023 was a challenging year for the biotech industry. We collaborated with a diverse set of clients, each at varying stages of their fundraising endeavors. As we reflect on the past year, we’d like to take a moment to highlight the impressive milestones our clients have reached. Lexeo Therapeutics Lexeo

Read More

3 Tips on How to Communicate your MOA Effectively

What makes science both captivating and complicated is its intricacies. This can pose a challenge when it comes to communicating with investors because a minor detail can have a major impact. Most of our clients have a differentiated or novel mechanism of action (MOA), but the challenge is how to

Read More

Biotech 2023: it’s time to plan your fundraising journey.

Unlike other industries, biotech companies require multiple funding cycles to fuel meticulously planned clinical trials that take more than a decade to complete. Biotech companies can’t pause development or quickly pivot to a more profitable product during difficult times. The necessity to continue clinical development of their therapeutics is why

Read More

ABOUT:

Theoria Creative is a marketing firm, enabling life sciences companies to clearly communicate complex science to investors, partners, and peers. We develop communication strategy, messaging, positioning, and prepare a set of illustrated materials that help companies clearly and succinctly articulate their value at high stakes meetings.

STAY CONNECTED:

We share useful tips and company news in a monthly newsletter.