Articles

Fundraising Season Is Here. Is Your Company Ready?

Biotech fundraising has a rhythm. Scientific progress and company milestones can happen anytime, but investor attention follows a recognizable calendar shaped by availability, market activity, and major industry conferences. A recent NFX article, The Seasons of Fundraising, describes the same pattern from an investor’s perspective. Deals can happen throughout the

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Why Strong Science Isn't Enough to Raise Capital

Why strong science isn’t enough to raise capital

There’s a moment most biotech founders know well. The science is solid. The team is credible. The data is strong. And yet, somewhere between the pitch deck and the term sheet, something breaks down. In 2020 we had an oncology company client with a strong scientific platform, five first-in-class programs,

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ABOUT:

Theoria Creative is a marketing firm, enabling life sciences companies to clearly communicate complex science to investors, partners, and peers. We develop communication strategy, messaging, positioning, and prepare a set of illustrated materials that help companies clearly and succinctly articulate their value at high stakes meetings.

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